The project was honored with the German Design Award 2024, recognizing its exceptional digital execution and strong user experience. The website combines bold visual storytelling, intuitive navigation, high performance, and a scalable WordPress architecture based on the Impreza Theme. Today, the platform includes more than 30 local websites for different countries, demonstrating how a flexible theme framework can support an international brand presence with clarity, impact, and long-term maintainability.
HYROX is the world’s leading fitness racing brand, combining functional fitness and endurance competition in a standardized global race format. Founded in Germany, HYROX hosts events across Europe, North America, Asia, and beyond, attracting hundreds of thousands of athletes each year and establishing itself as one of the fastest-growing sports brands worldwide.
Elbnetz is a WordPress agency based in Hamburg, Germany. Since 2011, we have built and maintained professional WordPress websites for companies, organizations and institutions.
We specialize in clear, reliable and performance-oriented WordPress projects, with a strong focus on usability, SEO, technical quality and long-term maintainability. The Impreza theme is part of our established workflow because it allows us to create flexible, well-structured websites efficiently while keeping projects manageable for clients and editors.
Over the years, we have delivered more than 500 WordPress projects and support clients with website relaunches, custom layouts, content structures, hosting coordination, performance optimization, maintenance and ongoing technical improvements.
A beautiful sleek design. The user interface is nicely solved with some great innovations. Customised buttons are pretty cool (minor detail: the label of the ‘submit’ button of the questionaire is lacking contrast). Also a lean and well technically optimised site with supreme speed & performance scores. Overall a great site. Well done.
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behaviour or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behaviour or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
